Abstract
The topic of the article is the creative and curatorial activity of Warren Neidich as well as the analysis of the activist neuroaesthetics project he proposed. In 1996, Neidich and Nathalie Anglès established the artbrain.org platform, an online Journal of Neuroaesthetics and the Chaoid Gallery. Twenty‑five years later, Neidich teamed up with Susanne Prinz and Sarrita Hunn to organise a series of events under a declarative title of Activist Neuroaesthetics. It inspired the discussion on artistic implications of neurocognitive capitalism and the possibilities of conducting interdisciplinary studies in the field of empirical aesthetics.
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