Magazyn dla kobiet jako opowieść

Abstract

Women’s magazines as narratives

On the fiction pages of women’s weeklies representing mainstream popular culture, there is a constant migration of literary genres from elite culture into a mix of magazine narratives. As a result, the language and style of fine literature are deconstructed and reduced to magazine formats. This formatting gives literary techniques used in magazines a new function and a kind of aesthetic appeal characteristic of kitsch. The structure and literary forms of women’s magazines turn out to be very effective in organizing spontaneous experiences of women - expressing them in the form of magazine narratives.